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Mahesh Babu as BIG C brand ambassador

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Hyderabad: Big C has signed up superstar Mahesh Babu as its brand ambassador. Known for his unique style and approach towards his characters in films, there is a lot of enthusiasm about the campaigns the brand will create with Mahesh Babu, the Big C said in a press release on Saturday

Big C is set to launch another 100 stores in one year and is focusing on tier 4 and tier 5 locations, it said, adding that the motto for this strategic move was to make the latest mobile and electronic technology available for customers from small towns and villages.

Alternatively, Big C was also looking at creating employment opportunities for young talent from tier 4 and tier 5 locales with current strength of over 2,000 employment, apart from recruiting another 500 employees, it added


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